SEO Audit Service
Uncover the hidden potential of your website through expertise-driven SEO audit services.
What is an SEO Audit?
An SEO (Search Engine Optimisation) audit is the process of analysing multiple areas of your website that most impact organic performance.
The purpose is to provide a clear look at what a website is missing at its core and to create a detailed implementation plan to make technical changes in order of what impacts organic search the most.
Business Benefits of an SEO Audit
Being in front of your ideal customer profile whenever they search online is imperative in today’s highly competitive landscape.
A SEO Audit provides insight into what your target audience is looking for. Matching search intent is vital when marketing your products and services, and that’s what an SEO audit provides for your business.
Why do you need an SEO Audit?
Technical SEO is the foundation of a website; without it, everything else added to the site – whether that be content, links, products – may struggle to make an impact. It is crucial to stay on top of technical issues both on and off site, and a professional technical audit uncovers those issues.
How does an SEO Audit work?
A thorough SEO audit is broken up into three main parts:
- On-site SEO: Actions taken on your website to impact your rankings within search engine results pages – e.g. Content Changes and Updates.
- Off-site SEO: Actions taken outside of your website to impact your rankings within search engine results pages – e.g. Link Building.
- Technical SEO: Optimising your website and server in order to help search engine spiders crawl and index your site easier and more effectively – e.g Structured Data.
We combine all of these aspects to deliver a long-term plan of action for the future of your website and business!
What is included in an SEO audit?
SEO audits are highly complex processes, which require expertise in content and technical fields alike. The following aspects are included in an SEO audit:
- Full Website Crawl
- Site Analytics
- Log file analysis
- Website speed test
- Structured data test
- Mobile friendly test
- Competitor site comparison
- Backlink profile
- Keyword analysis
- Other technical issues (crawlability, indexability,etc)
- Full content audit
The SEO Audit Process?
An SEO audit is useful for all types of websites and platforms, including:
- New Websites
- E-commerce and B2C Sites
- B2B Sites
- Shopify Sites
- Mobile Sites
Our Technical SEO Auditing Process
- Thoroughly research your site
- Look into your competitors
- Perform a technical analysis/audit
- Prioritise critical issues, if any
- Present findings and a potential action plan
Cost of our SEO audit
We have 2 levels of SEO Audit Service we offer:
Our Lite Audit and our Search Leader Audit.
Lite: £299
Included:
- Technical Audit & Recommendations
- Competitive Search Metrics
Search Leader Audit: £3,500
Included:
- 3-4 hour discovery workshop – This helps us find out vital information about the business, the future plans as well as the products we are marketing.
- Technical Audit – We look at the website and highlight any potential issues from a technical standpoint. Along with looking at what site architecture would work best for the goals of the business.
- Content Audit – What existing content do you have on site, how is it performing, can it be edited to gain better search visibility along with understanding the best route forward.
- Competitive KW Analysis – understand the total addressable search market. What keywords/topics should we target at the very top level.
- SEO roadmap/strategy – A top level plan of how you should approach SEO.
SEO Auditing FAQs
How long do SEO audit services take?
A lite audit is delivered within a week from order and relevant access being granted.
A search Leader audit is delivered between 4-6 weeks dependent upon access being granted.
Why invest in an SEO audit?
Investing in an SEO audit allows you to build a solid foundation for your website, ensuring that the site runs well for users, functions correctly and is well-optimised for Google to get you higher up in the results.
Without technical SEO, your website is more likely to under-perform and have underlying issues, making the experience for your users a negative one – this will affect leads and conversions in the long run.
How do I get started with SEO audit services?
The best way to get started is by speaking to a member of our expert team. We’re always happy to discuss your options with you, just get in touch below.