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Complete Koi SEO – ongoing SEO campaign

We’re delighted to have landed a new client win, and begin a partnership with another fantastic local business, Complete Koi.

Goals

Tao Digital Marketing were approached by Complete Koi to help them increase their online presence and generate more sales online.

Approach

Initial research gave us a good understanding of the current situation from an SEO visibility point of view. We conducted in depth keyword research into what people were searching for around the subject, then made decisions based on the data and built a comprehensive strategy.

A complete content audit was done including all the on-page technical SEO aspects.

Results

We identified significant improvements via the content audit. Following enhancements to the written content and technical on-page SEO services, we managed to see steady growth in impression share over the first few months of the campaign. This led to an increase in actual visitors to the site within the first quarter of the changes going live.

These improvements have continued to grow since the SEO campaign started and have resulted in an organic increase of 167% year over year.

Client

Complete Koi

Industry

Aquatics